Tinfoil Hat

“A meme is ‘an idea, behavior or style that spreads from person to person within a culture,'” writes Wikipedia, quoting in part the Merriam-Webster Dictionary and other sources:

A meme acts as a unit for carrying cultural ideas, symbols or practices, which can be transmitted from one mind to another through writing, speech, gestures, rituals or other imitable phenomena. Supporters of the concept regard memes as cultural analogues to genes in that they self-replicate, mutate and respond to selective pressures.… A field of study called memetics arose in the 1990s to explore the concepts and transmission of memes in terms of an evolutionary model.¹

“The popularity of ‘memes’ have taken hold of the Internet, filling Facebook and Pinterest feeds with colorful pictures and offbeat captions,” writes The Universe at Brigham Young University.ⁱ “BYU is no exception. Within 24 hours of the BYU Facebook meme community